Entries by Administrator

Ideavelop expands its merino portfolio with Smartwool!

We’re proud to announce that we are expanding our portfolio with Smartwool, a true pioneer in merino socks and apparel.From now on, we represent not only Icebreaker, but also Smartwool for specialized accounts in Belgium, the Netherlands, and Luxembourg. This strategic move strengthens the position of both brands within the VF portfolio and offers consumers […]

OrganoTex and REV’IT! join forces for sustainable motorcycle apparel care!

REV’IT! Sport International launches a brand-new line of five care products this week.These innovative products for motorcycle apparel and accessories are developed using the award-winning green technology from OrganoTex (OrganoClick AB), inspired by the natural water-repellent properties of the lotus flower. The product line includes specialized detergents and advanced solutions for water-repellent protection of motorcycle […]

Discover the new Hydro Flask Spring-Summer 2025 collection!

Hydro Flask takes your favorite bottles to the next level with perfectly matched caps and lids — because it’s the little details that make the biggest difference! We’re bringing back some of your favorite colors and introducing stunning new shades: Reef, Aloe & Surf, inspired by the sea, the sand, and tropical paradises. 🌴☀️ They’re […]